
- Choosing a bad business opportunity
- Choosing the wrong customers
- Trying to sell the wrong product
- Selling for the wrong price
- Overestimating the number of and the speed of the customer purchases
- Mismanaging the business
- Failing to hire and retain the right people
- Being unable to grow or scale the business to accommodate growth.
Basically, there are two ways to increase your chances to entrepreneurial success. One – learn the business – work in and learn a business before starting a similar business. Learn about the suppliers, the customers, how to operate the business for some years and then go and start a similar business. Examples: Starbucks, EDS, Wal-Mart and Intel. Two – start your part-time business – keep your day job and begin your business at nights and on the week-ends and build it up before quitting your day job. Examples: Ford Motor Company.
Remember three business rules:
#1. Follow the money – cash is king.
#2. The sole purpose of business is to serve customers.
#3. Customers know best what they need.
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